AMC Marketing was responsible for the planning, production, and execution of the brand’s entire festival presence at Sunny Hill Festival 2025. From concept development to on-site implementation, AMC created an integrated experience that brought the brand to life across multiple touchpoints.
This included the design and management of the One of a Kind Stage, immersive entrance tunnel, LED visual content, VIP Zone, After Party / Chill Zone, brand activations, giveaways, and social media coverage. AMC also coordinated all experiential elements, ensuring a seamless visitor journey that combined entertainment, engagement, and brand interaction.
Through strategic planning and flawless execution, AMC transformed the brand into one of the festival’s most visible and talked-about experiences, engaging over 100,000 attendees, generating 8,000+ DCC interactions, and contributing to 1,000+ sales throughout the festival.
-800x450.jpg)
-800x450.jpg)
-800x450.jpg)